Apple is all in on AI — its own and everyone else’s

Apple's latest earnings show the company is capitalizing on the AI boom without breaking the bank on infrastructure. The company's revenue and earnings per share reached a record high, driven by strong sales of iPhones and Macs. Apple's executives see AI as a key driver of future revenue growth, citing opportunities in device sales, third-party apps, and AI-powered services. Apple can monetize its massive user base through AI-related fees and subscriptions. The company's AI mentions on its earnings call set a new record, with executives emphasizing the importance of AI in its business strategy. Apple's vast user base and market position make it an attractive platform for AI developers and users alike.