Ford promises not to sell your driving habits to data brokers

Ford has made a new privacy promise to not sell customer driving data to third-party data brokers. The company will instead use aggregating and anonymizing techniques to protect customer data and provide clear information about how it uses personal information. Customers will also be able to adjust their data sharing preferences. This move comes after General Motors agreed to pay $220 million to settle claims of selling driver and location information to data brokers without consent.