Apple CEO says the company doesn’t ‘want to ship AI for AI’s sake’

Apple CEO John Ternus defended the company's current position in the AI landscape, stating that they don't want to implement AI solely for the sake of it. He emphasized that Apple aims to use AI in a way that is seamless and invisible to users, making their products more lovable and user-friendly. Ternus also expressed his stance on AI potentially replacing traditional software and apps, suggesting that while it could make life easier, the creation of products is a human and personal process that Apple values. Apple's new CEO highlighted the company's current position in the AI landscape, despite being described as behind on AI in recent years, and acknowledged the release of a more powerful version of Siri this summer.