Google’s AI search changes upended online publishing

Google's AI-powered search changes have had a significant impact on online publishing, where many websites and blogs are struggling to adapt to the shift. Google's algorithms have become more aggressive in demoting low-quality content and favoring high-quality sources, leading to a decline in traffic for many smaller publications. This has resulted in some publications shutting down or laying off staff, with some notable examples including The Outline, The A.V. Club, and The Ringer.