This Shoe Company’s Instagram Ad With a Frat Is Pissing People Off

HEYDUDE, a shoe company, collaborated with a University of Florida frat on an Instagram post that has sparked backlash due to allegations of sexual cyberharassment against two former members of the frat. The post featured a photo of the frat members and the shoes, but the company has since removed the post. The allegations were made against two former members of the Pi Kappa Phi fraternity.